I have covered the necessity for a good pen-name to brand your online writing in my last article. But people often remember a good picture much better than a name. That is where your picture comes in. Choose a picture that is memorable and doesn't look like a million others. You have a pretty face, but for that picture you need some added pizzazz to be different from the crowd.
When writing online, your pen-name is a vital part of your marketing strategy. You can use use your real name, but there are considerations that speak against this. A well chosen pseudonym for a pen-name can make all the difference between success and failure in writing online. Before you set out writing online, consider the question of your name first.
Your writing is your capital. When writing online, you should make sure that you keep your work safe from loss. While writing online on a shared earning publishing site or on a prepared blogging site is deceptively easy, it also means that your work is only existing on that site. If the publishing site disappears, so does your work. Take steps to prevent losing it all in one fell swipe.
Writing online for readers means writing for an audience of readers. The wider you cast the theme of what you write about, the larger the possible audience and the greater the number of writers writing online about the same theme become. If you go for a more specialized theme, the possible audience becomes smaller but also the number of writers active in the field.
You like to write and you would like to earn a few pennies. Writing online gives you the possibility to combine these two. All you need now are a few ideas about what you want to write about. I'll try to give you some ideas here. My ideas are general enough to get your brain working on your own solution. Copying or replicating me or others doesn't earn you hits, friends, or money when writing online. Think! Then write.
